Business Analysts as Strategic Change Agents
“We are not just note-takers. We are strategic thinkers, change agents, and future builders.”
That was the tone set at PDD 2025 — a day dedicated to bold ideas, real stories, and practical tools for the evolving Business Analyst.
From AI in contact centers to stakeholder engagement and value-driven analysis, our speakers challenged us to think bigger, act bolder, and lead smarter.
💡 Key themes:
Embracing AI while keeping the human touch
Strategic thinking and systems leadership
Breaking the “Yes, but” mindset
Owning your career growth
Building M-shaped skill sets for the future
Strategic thinking and systems leadership
Breaking the “Yes, but” mindset
Owning your career growth
Building M-shaped skill sets for the future
🎤 Highlights included insights from Kutlwano, Owen, Maile, Balesh, Anton, and more — each reminding us that the future of business analysis is about curiosity, courage, and connection.
📌 Next steps?
Speak up. Apply one new idea. Stay curious. And keep building the future of business analysis — together.
Speak up. Apply one new idea. Stay curious. And keep building the future of business analysis — together.